Behind the scenes

Our perspective is rooted in the idea that sophistication can be fun. Whether it's re-imagining classics or introducing entirely new styles, FIA GREEN is focused on creating fresh and timeless golf apparel for the modern woman.  With our design team based in Los Angeles, FIA GREEN is an expression of California charm and ease both on and off the course. We emphasize the importance of quality and performance while still staying true to our love for eternal style and sport. We are committed to ethical manufacturing and sustainable practices with all our fabrics being Bluesign Certified - and we proudly produce our collections in the United States. 

FIA GREEN was founded by Redondo Beach based Actress and Entrepreneur, Julianne Arrieta. Julianne fell in love with the game of golf at the age of twelve and played competitively for Bishop Gorman in Las Vegas. She is an active working actress in Hollywood who has been in numerous film and television shows throughout her career. During Covid, Julianne found herself playing golf much more frequently which inspired her to create a golf brand that is representative of the female golfer that has an eye for luxury, performance and style.

Since launching in December of 2022, FIA GREEN has established numerous partnerships with elite country clubs, resorts & casino properties. "My vision has always been to design pieces for myself & the women I love most. I want to develop fresh styles that last forever, investment pieces that are to be worn year after year. Being a golfer & competitive in nature, I simply will not settle for anything less than excellence. See you on the course!" -Julianne